Effective Date: 1st July 2025

At ClearMetrics, we are committed to protecting your privacy and handling your data responsibly in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

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What Information We Collect:

• Full name and contact details (email, phone number)

• Payment details

• Business data for analysis, which may include sales data, customer data, and other operational metrics

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How We Collect Data:

We collect data directly from you through:

• Email communications

• Web forms

• File uploads

• Direct client interaction

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How We Use Your Data:

We use your data to:

• Deliver and manage our data consultancy services

• Conduct business analysis on your behalf

• Communicate project updates or related business information

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Who We Share Your Data With:

We do not sell or share your data with unrelated third parties. Data may be shared only with approved subcontractors who are bound by confidentiality and data protection obligations.

How We Protect Your Data:

Your data is stored on secured systems such as Google Workspace and protected cloud storage. We limit access to authorised personnel only.

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Data Storage and Retention:

We will store client data for up to 3 months after the conclusion of a project, unless otherwise agreed. After that period, it will be securely deleted unless further work is ongoing.

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Your Rights:

Under UK GDPR, you have the right to:

• Access your data

• Request correction or deletion

• Restrict or object to processing- Lodge a complaint with the ICO

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Data Transfers:

We do not transfer your data outside of the UK.

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Contact:

For any questions or requests about your data, contact:

Data Protection Officer: Mustafa Elsherkisi

Email: mustafa@clear-metrics.co.uk

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Purpose:

This policy outlines how ClearMetrics protects personal and business data in line with the UK GDPR.

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Data Handling Principles:

We follow these principles:

• Lawfulness, fairness, and transparency

• Purpose limitation

• Data minimisation

• Accuracy

• Storage limitation

• Integrity and confidentiality

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Data Storage:

• All digital data is stored securely using encrypted cloud platforms (e.g., Google Workspace).

• Local backups are stored on password-protected, encrypted hard drives.

• Only authorised staff or contractors have access.

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Data Retention:

• Client data will be kept for 3 months after project completion to allow for follow-up work.

• After this period, data is securely deleted unless the client requests continued storage.

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Breach Management:

In case of a suspected data breach:

• Immediate investigation will take place.

• Affected clients will be notified.

• If required, the Information Commissioner's Office (ICO) will be informed within 72 hours.

Roles:

Data Protection Officer: Mustafa Elsherkisi

ClearMetrics is committed to client satisfaction. If you are not satisfied with the outcome of our services:

- You may request a full refund

- Or we can rescope the work to better meet your expectations

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Refunds must be requested within 30 days of project delivery. This policy is designed to build trust and reflect our confidence in our work.

This policy outlines what is considered acceptable when engaging with ClearMetrics' services.

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You agree NOT to:

• Use our services for illegal, harmful, or unethical purposes

• Misuse or redistribute proprietary methods, models, or deliverables without permission

• Introduce malware, viruses, or security risks into ClearMetrics' systems

• Share confidential information outside your organization unless legally required

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Breach of Policy:

Any violation may result in:

• Immediate termination of services

• Legal action

• Reporting to appropriate authorities

At ClearMetrics, we take data security seriously.

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Security Measures in Place:

• Use of secured cloud platforms (e.g., Google Workspace)

• Encrypted hard drives for local storage

• Access restricted to authorised personnel only

• Devices protected with passwords and two-factor authentication

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